BRIEF

LOOKING FOR A CHANGE OF DIRECTION, MUSTARD CAME TO US WITH THE NEED FOR A MULTITUDE OF DESIGN SERVICES THAT WOULD ASSIST IN THE PRODUCTION AND PROMOTION OF CURRENT PRODUCTS AND THE CREATION OF FUTURE LINES.

SOLUTION

WORKING CLOSELY WITH THE FOUNDER AND THE IN-HOUSE TEAM, WE DEVELOPED A DESIGN SYSTEM THAT CREATES CONSISTENCY THROUGHOUT THE DIFFERENT LINES WHILST WORKING ON A NEW MISSION AND TONE OF VOICE TO REPOSITION MUSTARD AS THE GO-TO BRAND TO FIND POSITIVE AND FUN PRODUCTS FOR YOUR DESK. WITH A CLEAR VISION AS A STRONG FOUNDATION BROUGHT TO LIFE NEW IDEAS AND A FRESH NEW PERSPECTIVES FOR PRODUCTS ALWAYS IN THE PIPELINE